Twitter Cashpile

September 15, 2008 by · 1 Comment 

I’m sure at this point you have heard about Twitter, if not where have you been? I’ll be honest, I hate Twitter. I can’t stand the fact that people have the need and or want to track people’s lives that closely and or have the need to tell others about their lives in up to minute updates. Seems a bit intense. Although I will tell you that Twitter can be very beneficial and can turn a nice profit if you know how to ‘work’ the system well. I use Twitter for different work ventures but don’t resort to it for this blog (yet).

Huge name internet marketers use Twitter religiously, Frank Kern, Shoe money, and many others. So obviously Twitter does have some actual benefit, otherwise those people wouldn’t be posting on it and wouldn’t waste their time.  The real secret of Twitter is the ability to create huge readership base, in a very short amount of time. It’s unlike any other medium because those that do begin reading/watching typically do it religiously.

How to get started on Twitter

First and foremost, don’t waste your time with this project unless you have a webpage already set up and ready to go. The point of partaking in Twitter is to drive targeted traffic to your website, to help with whatever it is that your conversion goal is.

Head over to Twitter and sign up for an account if you haven’t done that already. Once you’ve created, and confirmed your account head back over to Twitter’s profile page. Make sure that you add your websites URL to your bio information.  Also add whatever other relevant information that you are willing to give out. The more the merrier because then it appears that you are truly an involved member of the Twitter community.

Let’s understand first though who uses Twitter, what type of readership base they have and what your ‘average’ reader is like. Since Twitter is relatively a Web 2.0 concept you immediately can count out most of the non internet savvy users. This leaves you with the following user base on Twitter:

  • Web Designers
  • Internet Marketers
  • Copywriters
  • Search Engine Optimizers
  • Social Media Marketers
  • Podcasters
  • Techjunkies
  • Work at Home Junkies
  • Web content developers
  • Article Marketers
  • Graphic Designers

I could go on and on, but the message is simple really. Your target market with Twitter will come from Tech fields or the get rich quick crowd. Make sure that you understand this before attempting to market your website that won’t convert with these types of people. If you feel that you can benefit from the previously mentioned people then please continue on with this article.

Finding Potential Readers/Buyers

Alright, so we’ve decided that you’ve got a product correct for the Twitter audience. Head on over to Twitter and look for the search field at the top of the page.  This is where you can enter popular names of people, or things that you might be interested in targeting since they have a similar readership as to what product you are marketing.

The secret of being successful on Twitter is by diving head first into the community. Being involved, communicating, and interacting. It really doesn’t require a lot of work, and the general rule of thumb is that the more that you are involved the better results you will see.

In order to get involved in the community and instead of feeling the water temperature let’s dive right in and do things right.  The first step in the process of getting on Twitter fast and efficiently is to find relevant people that you want to follow. Twitter is notorious for reciprocal actions, if you follow people than people will follow you.  Not all of course but a good majority will begin following you.

With twitter you are allowed a maximum of 2,000 people that you can follow, guess what now it’s time to cap that out! Get out there and search for your target market and begin following the people that follow them. Once you begin following someone they are notified and as said above will typically begin following you. There is a great tool out there called ‘Tweetlater’, this tool instantly notifies a Twitter of someone following them as well as signing them up to begin following you.

This is the beginning start to creating a winning Twitter account and maximizing your marketing efforts easily and conveniently. Tomorrow I will discuss more in depth additional ways to grow your list on Twitter as well as other marketing techniques using Twitter. I wanted to get everyone started with the idea of Twitter today and how to begin finding targeted readerships that will convert into sales. This is a tedious process but will be very beneficial to all Twitterers.

[tags]twitter goldmine, twitter marketing, twitter marketing ideas, how to market on twitter[/tags]